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Explore Minnesota Tourism is Minnesota's state tourism promotion office. Our mission is to promote and facilitate travel to and within the state of Minnesota.
Tourism leverages the state's tourism investment with increased involvement by the private sector. A council of representatives from the state's tourism industry connects Explore Minnesota Tourism with tourism businesses and organizations.
Tourism is a $10.5 billion industry in Minnesota, a key sector of the state's economy. The leisure and hospitality industry, a major provider of tourism services, employs more than 244,200 Minnesotans, and employment in this sector is projected to grow by more than 19 percent this decade.
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For travel planning information, call 1-888-TOURISM (868-7476) or go to www.exploreminnesota.com or e-mail explore@state.mn.us.
What's New!
Current advertising opportunities in Explore Minnesota publicationsThe deadline for display ads in the Fall issue of the Minnesota Explorer newspaper is July 10. For the upcoming 2009 Minnesota Travel Guide, the Early Bird Discount deadline is July 11 and the final ad space deadline is Aug. 15.
Explore Minnesota Tourism Solicitation for Sales Vendor Advertising Sales in Travel Guide and Web Site
Explore Minnesota Tourism (EMT) is seeking a commission-based sales representative to sell advertising in our Minnesota Travel Guide publication and on our Web site at ExploreMinnesota.com.
Minnesota Travel Green Report
Explore Minnesota Tourism organized a task force of 22 representatives of tourism associations, state agencies and businesses to analyze existing travel green programs and develop recommendations for Minnesota.
London comes to Minnetonka
On February 22, we assisted the British television series “Fry In America” in bringing its cameras and host, Stephen Fry, to Lake Minnetonka to participate in one of Minnesota’s favorite winter outdoor activities…ice fishing. After scouring several bays on Lake Minnetonka, Stephen Fry and local fishing host Tim Lesmeister selected a sun-drenched bay near Wayzata to [...]
Tourism Regions - Consumer-based Study, 2007
Two reports covering consumer feedback to state tourism regions of Minnesota and other states.
Annual Resort Sales Tax Statistics 2006, 2005 and 2004
Complete annual sales tax statistics for Minnesota resorts, by region and county, beginning with 2004.
Seasonal reports
A series of three seasonal reports profiling travelers in Minnesota, with statewide and regional results of interviews with travelers throughout Minnesota. Reports are posted as they become available.
Sales Tax Statistics for Minnesota’s Leisure & Hospitality Industry
Complete annual sales tax statistics for Accommodations; Food Services and Drinking Places; and Arts, Entertainment, and Recreation Industries, since 2004. Tables for each MN tourism region and county within each report.

